Mumbai based digital marketing and advertising agency, SoCheers has announced the appointment of Yogesh Bhusare as its creative group head – design. Yogesh will lead the team of designers at SoCheers and will report into co-founder and CEO, Mehul Gupta. Previously Bhusare was a creative supervisor at FCB Interface.
Before joining SoCheers, he has had interesting stints at mainline agencies like Taproot and Leo Burnett wherein he contributed to clients like The Times of India, SetWet, Jeep, Amazon Fashion, Make in India, Startup India, Airtel, Sula Fest, Mahindra Rise, HPCL, Budweiser, ForeverMark to name a few.
Bhusare said, “I am excited to join SoCheers and the young brilliant minds that encompass my team here. I am looking forward to bringing my mainline experience and utilising this creative approach to digital-first campaigns. My time here has already got me into the deep of things and the growth curve here looks exciting. We are ready to scale up our creative-edge and take SoCheers to a whole new level”.
At SoCheers he will be working on all the key clients and will be leading the team to being recognised as a creatively-strong agency.
Mehul Gupta, said, “Yogesh is the missing piece to our talented design team at SoCheers. His experience at understanding the creative requirements of a brand and giving out something that works strategically as well as creatively is his key strength. He has synced in perfectly with our culture and with the team and is working towards honing their best skills. We welcome him to our SoCheers family and look forward to executing some kickass design-first campaigns this year.”
He has parallely done creative projects for brands like Audi, Bajaj, Zostel and designing work for domestic airports to name a few.