15 Creative Messaging Strategies That Can Fuel Rapid Business Growth

Getting a message out in the early days of agency marketing simply meant buying ad space in a magazine or mass media outlet. Today's world of marketing is a wholly

Loknath Das Loknath Das

When India Got Creative With Its Anti-CAA Protests: A Roundup Of Some of The Best Slogans

The protests agains the Citizenship Amendment Act (and NRC) have been going on in full swing. In some places, there have been internet shutdowns and detentions; in others, people have

Loknath Das Loknath Das

Using Weather Insights For Flight Routing Can Brighten The Bottom Line

Businesses managing air travel know the economic importance of reducing flight times and minimizing route disruptions. When weather interferes, both flight schedules and the bottom line can go haywire. That’s why having

Loknath Das Loknath Das

Isro begins countdown for 50th PSLV launch, rocket to carry spy satellite

Wednesday's launch of RISAT-2BR1 comes days after Isro successfully launched CARTOSAT-3 | Photo from Isro's website The Indian Space Research Organisation (Isro) began the countdown for another satellite launch Tuesday

Loknath Das Loknath Das