Apple App Store Review Guidelines Updated With Remote Mirroring Changes, Free Trial Details, and More

Apple App Store Review Guidelines Updated With Remote Mirroring Changes, Free Trial Details, and More

HIGHLIGHTS

  • Non-subscription apps developers may offer a free time-based trial period
  • Apple says that apps cannot mine for cryptocurrency
  • Apple also released changes in terms of data security

Apple on Monday quietly posted an update to its App Store Review Guidelines in categories such as safety, performance, business, design, and legal. Alongside the unveiling of iOS 12 that is available to developers for beta testing, Apple has officially introduced the new App Store guidelines that it uses to decide which apps can appear in the store. In the new guidelines, Apple has introduced revisions related to free app trials, cryptocurrency mining, data security, and more.

First up, Apple has detailed updates to safety guidelines, and it includes directions related to objectionable content, user-generated content, kids category, and more. The company has told developers to provide users with an easy way to contact them. In terms of data security, Apple says, “Apps should implement appropriate security measures to ensure proper handling of user information collected pursuant to the Apple Developer Program License Agreement and these Guidelines and prevent its unauthorised use, disclosure, or access by third parties.”

Another notable change appears to be surrounding multi-platform services. It appears to be related to apps like Steam Link, which Apple rejected last month. Later, the company said it was working with Valve to make sure the Steam Link app fit within the company’s guidelines. Now, the company is saying that apps operating across multiple platforms may allow users to access content acquired elsewhere, but that content must also be available via in-app purchases.

“You must not directly or indirectly target iOS users to use a purchasing method other than in-app purchase, and your general communications about other purchasing methods must not discourage use of in-app purchase,” Apple said. For remote mirroring applications like Steam Link, the company also outlined that the host device for such apps must be a personal computer owned by the user, all account creation and management must be initiated from the host device, any software or services appearing in the client are fully rendered on the screen of the host device, and may not use APIs or platform features beyond what is required to stream the Remote Desktop, and more.

The guideline revisions also include new details regarding in-app advertising. According to Apple, ads must be appropriate for the app’s audience and may not target sensitive user data. Apple says, “Ads displayed in an app must be appropriate for the app’s age rating, allow the user to see all information used to target them for that ad (without requiring the user to leave the app), and may not engage in targeted or behavioural advertising based on sensitive user data such as health/medical data (e.g. from the HealthKit APIs), school and classroom data (e.g. from ClassKit), or from kids (e.g. from apps in the Kids Category), etc.”

Also, interstitial ads or ads that interrupt or block the user experience must clearly indicate that they are an ad. They also must not manipulate or trick users into tapping into them, and must provide easily accessible and visible close/ skip buttons large enough for people to easily dismiss the ad, the company says.

Talking about cryptocurrency, Apple has released some new details and specifically said that apps cannot mine cryptocurrency in the background. Also, apps may facilitate virtual currency storage, given that they are offered by developers enrolled as an organisation. For ICOs, Apple said, “Apps facilitating Initial Coin Offerings (“ICOs”), cryptocurrency futures trading, and other crypto-securities or quasi-securities trading must come from established banks, securities firms, futures commission merchants (“FCM”), or other approved financial institutions and must comply with all applicable law.”

Also notable is that Apple has described how developers can offer free trials of their apps. Previously, it allowed free trials of subscription-based apps, but now any app can offer a free trial. Apple says that non-subscription apps may offer a free time-based trial by using a ‘non-consumable’ in-app purchase. It said, “Non-subscription apps may offer a free time-based trial period before presenting a full unlock option by setting up a Non-Consumable IAP item at Price Tier 0 that follows the naming convention: 14-day Trial.” Also, before the start of the trial, apps must clearly identify its duration, the content or services that will no longer be accessible when the trial ends, and any downstream charges the user would need to pay for full functionality.

[“Source-gadgets.ndtv”]

Microsoft’s new workplace mixed reality apps pop up in the Store

Microsoft's new workplace mixed reality app previews pop up in the Store

During its Build 2018 developer conference last week, Microsoft introduced two new mixed reality apps designed for the workplace. At their reveal, Microsoft said the apps would be available in a limited-time preview starting on May 22. However, both apps have now been spotted by noted Microsoft watcher WalkingCat in the Microsoft Store a little earlier than expected.

The first app, Microsoft Remote Assist Preview, is available only for HoloLens users and is intended as a way for workers to remotely collaborate with experts on their Microsoft Teams contact list. Within the app, workers can take advantage of video calling, image sharing, and mixed reality annotations. Combined, the features are meant to enable workers to keep their hands free while being guided through a task.

The next app, Microsoft Layout, is a design app for mixed reality. Users can use Layout to view 3D models in a room at real-world scale, allowing them to see how a room will look in the physical space around them or in a virtual space. The layouts can then be shared and edited with others in real time. We briefly tried out Microsoft Layout with a Windows Mixed Reality headset and it works as advertised, though it’s slightly buggy in its preview form.

Both apps represent Microsoft’s determination to make HoloLens and mixed reality apps a reality in the workplace. That’s something we’ve already seen with companies deploying HoloLens to help out in everything from operating rooms to automobile design studios. However, there’s quite a bit of room left to expand as the mixed reality space continues to grow.

If you have a HoloLens or Windows Mixed Reality headset, both apps are listed in the Microsoft Store now.

[“Source-“windowscentral]

Apple Now Allows Developers to Add Up to 10 Screenshots on App Store

Apple Now Allows Developers to Add Up to 10 Screenshots on App Store

HIGHLIGHTS

  • Developers on the App Store can now add up to 10 screenshots
  • Previously, up to five screenshots per device form factor were allowed
  • The new change doesn’t affect apps listed in the Mac App Store

Apple has now allowed app developers to add as many as up to 10 screenshots per device form factor for their apps listings on the App Store. The new change has increased the maximum number of screenshots that can be added to app listings on the App Store from the previous limit of five screenshots per device. The change is applicable to the App Store for iPhone, iPad, Apple Watch, and Apple TV, and it doesn’t affect the number of screenshots displayed in search results. This means search results will still include three portrait screenshots or one horizontal screenshot.

“You can now display up to 10 screenshots on your product page on the App Store for iPhone, iPad, Apple Watch, and Apple TV, to show customers more of your app’s experience,” reads the announcement on the Apple Developer site. The latest development is mainly aimed at helping developers attract new users by showing different features of their apps.

As reported by 9to5Mac, developers can submit up to 10 screenshots for each device form factor their apps support, across all iOS devices as well as 1080p and 4K Apple TV resolutions and Apple Watch form factors. To give more visual cues about their apps in addition to static screenshots, developers have also been provided with the ability to add three video previews.

Notably, Apple hasn’t yet applied the new changes for apps available on the Mac App Store. This means that the apps listed on the Mac App Store will continue to come with up to five screenshots.

[“Source-gadgets.ndtv”]

Walmart Holds Open Call 2017, 500 Made in USA Companies Compete for Store Shelf Space

Walmart Open Call 2017 -- 500 Made in USA Companies Competing for Store Shelf Space

Recently, 500 companies — mostly small businesses and startups — went to Walmart (NYSE:WMT) company headquarters in Bentonville, Arkansas, to pitch their products to company buyers.

If they’re selected, they’ll get to sell their products at Walmart stores and on the retailers website. It could mean huge growth for those small companies. But there are challenges involved as well.

This is the fourth Open Call event Walmart has held.

Walmart Open Call 2017 -- 500 Made in USA Companies Competing for Store Shelf Space

This year, Walmart is specifically looking for American companies and is promoting American manufacturing. So companies that sell products that are made in America could have a good chance of getting their products placed in Walmart stores or even getting the opportunity to manufacture some of Walmart’s private label products.

Walmart Open Call 2017

Cindi Marsiglio, Walmart vice president for U.S. Sourcing and Manufacturing said in a statement, “While finding products our customers want is a year-round focus for our buying teams, Walmart’s annual Open Call is a special opportunity to connect our buyers with companies that are manufacturing products in the U.S. and to identify new and unique product solutions.”

Walmart Open Call 2017 -- 500 Made in USA Companies Competing for Store Shelf Space

American manufacturing has been experiencing a resurgence in some sectors. So this type of open call allows Walmart to potentially tap into some interesting new markets while also taking advantage of some of the positive public perception that often comes with supplying American-made products and supporting job growth and the U.S. economy.

But for the businesses in attendance, the opportunity could be even more significant.

Walmart is the world’s largest retailer. So getting products featured on store shelves or on Walmart.com could provide a huge sales boost.

Walmart Open Call 2017 -- 500 Made in USA Companies Competing for Store Shelf Space

And the significance of that opportunity was not lost on the small businesses in attendance, some of which went to extra lengths to put on a great presentation for their products.

View image on Twitter

View image on Twitter

In fact, nearly 100 companies received deals on the spot. And dozens more will continue to have conversations with Walmart about future opportunities.

View image on Twitter

View image on Twitter

The companies that receive deals from Walmart could also gain some local notoriety and extra coverage for their participation.

Walmart Open Call 2017 -- 500 Made in USA Companies Competing for Store Shelf Space

Overall, this type of event provides a unique opportunity for small businesses, many of which face major roadblocks in getting their products in front of large retailers or corporations.

Of course, this also means that those small businesses that receive deals will need to step up production in order to meet that increased demand. But for the businesses that can take on the extra work, it’s a potentially huge opportunity.

[“Source-smallbiztrends”]