What’s Behind The Collapse Of Creative effectiveness

A recent report by the IPA, The Institute of Practitioners in Advertising in the U.K., pointed out that award-winning campaigns are now less effective than they have been in the

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Computer Vision Can Transform Education

The education sector has long treated every student the same. However, every student is unique and has different learning capabilities. The use of computer vision in education can help to maximize students’

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Recommended reading: Fixing the crisis in creative effectiveness and challenging mediocracy

Based on the premise that advertising has lost its humanity and its ability to entertain, this latest publication from the IPA chronicles the decline in creative effectiveness and seeks to

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10 Creative Birthday Surprises For Your Partner That Are Way Better Than A Dinner Reservation

It feels like there are so many expectations when it comes to celebrating your partner's birthday. The pressure to plan a nice dinner or a fun party can be super

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