Tag: Creative

Reliance Fresh awards creative, digital mandate to Leo Burnett India & Indigo Consulting

Reliance Fresh has awarded its creative and digital mandate to Leo Burnett…

Loknath Das Loknath Das

What’s Behind The Collapse Of Creative effectiveness

A recent report by the IPA, The Institute of Practitioners in Advertising…

Loknath Das Loknath Das

Recommended reading: Fixing the crisis in creative effectiveness and challenging mediocracy

Based on the premise that advertising has lost its humanity and its…

Loknath Das Loknath Das

Creative children make carrom board on mud, play with bottle caps

A photo of five children playing carrom has impressed netizens. The "inspiring…

Loknath Das Loknath Das