ATSC 3.0: New Test Gear, New Procedures

ALEXANDRIA, VA.—Now that broadcasters soon plan to deploy ATSC 3.0, there needs to be test equipment and procedures to ensure accurate transmission. Manufacturers are working to develop gear that will

Loknath Das Loknath Das

Does cannabis make you less creative and less attentive? Yes, says this study

Regular users of cannabis are not good at creative thinking, says a study. Regular users of cannabis are not good at creative thinking and are often less aware of their

Loknath Das Loknath Das

Dentsu India strengthens creative team with new appointments

Dentsu India, the brand solutions agency from the house of Dentsu Aegis Network, has appointed Siddharth S as Group Creative Director and Rigved Sarkar as Associate Creative Director at their

Loknath Das Loknath Das

Star Gold and Star Plus gear up for mega movie line-up before festive season

Star Gold and Star Plus have joined forces to dominate viewers’ TV screens with the simulcast of a pre-festive line-up of Bollywood blockbusters. The two channels together curated a special

Loknath Das Loknath Das