Insights … the high price successful working women pay
The world of work isn’t one of gender equality. You may have noticed. On average, women earn 18% less than men. Partly that’s because four in 10 of them work…
‘Create with Google’ platform for creative makers launched in Jakarta
YouTube Mockup Tool allows creative makers to view their video works as ads on YouTube across different formats and devices. (Shutterstock/Alexey Boldin) Google officially launched the Create with Google platform in Indonesia on…
Spark creativity: 11 tips to build a more creative business
Modern CMOs face a creativity problem and opportunity. Sixty percent of CEOs consider creativity to be the single most important quality in a leader, yet only 25 percent of workers feel they’re living up…
Mondelez consolidates global creative into WPP and Publicis
Mondelez has consolidated its global advertising into WPP and Publicis as it looks to "streamline" its marketing operations with the aim of improving digital ROI. It draws to a close a…