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How to Use Paid Search Insights to Optimize Other Marketing Channels

How to Use Paid Search Insights to Optimize Other Marketing Channels

In this day and age, when data and analytics have an increasing influence over organizational decision-making, there’s no excuse for being in the dar ...
Reliance Fresh awards creative, digital mandate to Leo Burnett India & Indigo Consulting

Reliance Fresh awards creative, digital mandate to Leo Burnett India & Indigo Consulting

Reliance Fresh has awarded its creative and digital mandate to Leo Burnett India and Indigo Consulting – both part of the Publicis Groupe. The busines ...
More tech startups plan to go public in the next two years

More tech startups plan to go public in the next two years

Bengaluru: At least half-a-dozen tech startups, including unicorns such as Freshworks, Ola and Oyo, are looking at going public in the next couple of ...
5 creative traps you’re getting into and how to avoid them

5 creative traps you’re getting into and how to avoid them

The world of creativity is tremendously satisfying and yet, quite frustrating at times. A lot of times, our frustration is the result of the trap ...