The 3 Line Menu Icon: What is a Hamburger Menu?

What if I told you that websites and smartphones had hamburgers in them? You would probably think that I have totally lost it after coming off my meds. But it’s absolutely true, I kid you not.

When you open an app on your smartphone or some websites today, you could be looking at a hamburger — a hamburger menu icon, that is.

What Is The Hamburger Menu?

The hamburger menu (which doesn’t come with a side order of fries) is the three horizontal lines you see now at the top of many screens, either on the far left or the far right.

It’s an icon, actually.

By touching, tapping or clicking on the icon, it opens up a side menu with a selection of options or additional pages.

Some developers love the hamburger 3 line menu icon because it enables them to pack more features into their apps or navigation. The tiny icon takes up a minimal amount of screen real estate. It gives the app or site a clean minimalist look.

It is easy enough for the app user or website visitor to press the button to slide the menu in and out.

Or so you might think.

However, other developers and some users absolutely detest the hamburger menu icon or simply are puzzled by it. Why? Because it isn’t obvious to all users that the three lines actually are a menu icon, and it doesn’t tell users what is in there.

Who “Invented” The Hamburger Menu Icon?

The inventor behind the hamburger menu icon is a man named Norm Cox. He made the burger icon for Xerox Star, which was the world’s first graphical user interface. That was more than three decades ago.

Afterwards though, the icon did a disappearing act.

It’s only relatively recently that the 3 line menu icon started creeping back, with the advent of mobile devices.

For instance, in 2008 it showed up in the Twitter app, Tweetie. Then in 2009 it showed up in the Voice Memos app for the iPhone 3GS.

“I have to chuckle at all the attention that little “hamburger” symbol is getting lately,” Cox said in an interview with Small Business Trends.

“Up until about nine months ago, I hadn’t thought of the “drip in my design career bucket” for over 30 years!”

“Only a few symbols were considered,” Cox added. “One symbol was a downward pointing arrow in the shape of a triangle, representing the direction that the resulting menu would appear. We decided that this symbol tended to be interpreted too often as a pointer. We thought about using an asterisk (*) or a plus (+) symbol, but they seemed to be too abstract.”

Cox said the three line hamburger image turned out to be just right. “This symbol was visually simple, easily explained, and functionally memorable. Three lines were the perfect number,” Cox added.

What Websites or Apps Use This Infamous Hamburger Menu Icon?

Some of the prominent names that use the hamburger icon in their apps include Gmail, Facebook, Reeder, Twitter, and Starbucks.

And now websites and browsers have also adopted the 3 line menu icon. The Chrome and Firefox browsers are an example of this, using the menu at the top right corner. The hamburger menu hides all of the options, settings, and extensions. And the icon glows orange when something in the browser needs to be fixed or updated. is an example of a major website that uses the hamburger menu — in this case in the upper left corner. When you click on the 3 line menu icon, a slide out showing additional content links appears.

time burger png

Some experts point out that the functions in the hamburger menu are barely used.

First of all, many people have yet to figure out that the 3 horizontal lines are actually a menu icon, and not simply an image.

Second, the hamburger icon makes information in the hidden menu “out of sight, out of mind.” Unless they actually click on or touch the 3 line menu icon, they don’t see the choices there.

Indeed, in’s case, the word “menu” had to be added underneath the icon to make it more obvious what the symbol is.

Depending Less On The Hamburger Menu

Various developers have voiced their displeasure at the hamburger icon and its shortcomings.

Some refuse to use the icon, despite its trendiness.

But the most high-profile company which has made a change is Facebook. To be absolutely clear, Facebook has never publicly stated that it wants to totally get rid of it. But Facebook is bringing out some of the mobile features that were previously hidden behind the hamburger icon.

They are now displayed in a horizontal bar at the bottom of the screen, called a tab bar.

The bottom tab bar takes up a bit more real estate on the screen, but it makes certain functions more obvious.

We spoke with Mrinal Desai who is the CEO and Co-Founder of Addappt. He was also behind Crossloop, a crowdsourced remote tech app, which was eventually sold to AVG Anti-Virus.

“The hamburger menu is not really for settings,” said Desai, talking to Small Business Trends. “It is almost like a ‘more’ or one can even think of it as an alternative to the ‘tab bar’. It is rare to see both but we at Addappt explored that with a prototype but eventually chose to go the ‘tab bar’ route.”

“These decisions often depend on the goal of the app. The hamburger icon tends to relegate functions whereas the tab bar makes them more obvious,” added Desai.

The Hamburger Icon Creator Gets The Final Word

So should you use a hamburger menu icon in your own website, mobile theme or app?

The original developer of the icon should get the last word, we think.

“The symbol’s longevity (since the 1980s) is a testament to its simplicity, utility, learnability and memorability,” said Cox, when asked about the calls to kill the hamburger icon.

“To seek to ‘kill’ or ‘abolish’ a UI tool or widget based on poor usage or implementation is both a bit shortsighted and over-reactive.”

Hamburger, Red Icon Photos via Shutterstock

More in: Things You Didn’t Know, What Is


Panasonic Eluga Icon Review: Another Low-Cost 4G Option

Panasonic Eluga Icon Review: Another Low-Cost 4G Option

Panasonic Eluga Icon Review: Another Low-Cost 4G Option
Airtel’s aggressive marketing strategy for 4G has spurred handset makers to pump out new, 4G-compatible phones in rather quick succession. The latest launch is the Panasonic Eluga Icon which supports 4G and features a sizeable battery, which is always welcome.

At Rs. 12,399 on Amazon, this phone aims to compete with the Lenovo K3 Note (Review | Pictures), Redmi Note 4G (Review | Pictures) and even the Motorola Moto G (Gen 3) (Review). Panasonic boasts of heavy software optimisations and a long battery life in the Eluga Icon. How this actually translates in the real world is what we’re about to find out.
Look and Feel
The Panasonic Eluga Icon measures 7.95mm in depth and weighs around 147g, which are both respectable. The slate-coloured phone (also available in gold) looks good without being flashy thanks to the matte finish. This also helps it be a bit resistant to scratches or minor dings from everyday use. The phone does get a bit slippery, however, and there isn’t much in terms of grip on the sides either.

The fit and finish of the chassis is quite excellent. Edges are smooth and beveled at places making the phone comfortable to hold. The power button and volume rocker are placed mid-way on the right so it’s easier to reach when you hold it. The ElugaIcon is a dual-SIM phone which accepts Micro-SIMs through slots placed on either sides of the unit. Rather than needing a pin to eject them, there are flaps which can be popped open by simply pressing down on a nub. Around the back, we have the 13-megapixel camera module along with the single-LED flash. The camera module bulges a bit which can cause unwanted scratches over time. There’s a mono speaker grille down at the bottom. The headphone socket and Micro -USB port take their usual spots at the top and bottom respectively.
The Eluga Icon features capacitive buttons on the front which unfortunately, aren’t backlit. They are responsive enough but you’ll have to guess your way in the dark. The display is a 5.5-inch OGS HD IPS panel. Even though the pixel density tops out at 267ppi, it’s never really an issue. The display is vibrant with good brightness levels and good colour reproduction. The auto brightness function isn’t the most intelligent though as the display is always a bit dimmer than it should be with it on. We also found legibility under direct sunlight to be quite poor as the display gets washed out quite badly.

Panasonic bundles the phone with a charger, data cable, headset and screen protector. We didn’t get the headset with our review unit but the charger and cable were decently built.
Specifications and Software
The Eluga Icon is powered by a 64-bit MediaTek MT6752 SoC with eight ARM Cortex-A53 cores. We have the Mali-T760 on the GPU front, as well as 2GB of system RAM. Other specifications include 16GB of storage that’s expandable by 32GB, Wi-Fi b/g/n, Bluetooth 4.0, FM Radio, and USB OTG. The MediaTek SoC also has an embedded 4G LTE modem which supports band 40 for India. The 3500mAh battery is one of the highlights of the phone, for a rated 19hrs of talk time.

The software is where things get a bit disappointing. For starters, you get Android KitKat 4.4.4 out-of-the-box and there’s no mention on Panasonic’s website about a future upgrade to Lollipop. Panasonic has also heavily skinned KitKat with their ICON UI. This is a bit unnecessary, to be honest, and not the most user-friendly. Thankfully, apps do come pre-organised in folders so it’s not too difficult finding them. Apart from the usual suspects, Panasonic also bundles some apps that you might actually use, including a file manager, Truecaller, Saavn, Clean Master, Paytm, WPS Office and Amazon.
The lockscreen has shortcuts to the dialler, messaging app and camera. You also put a host of customisable toggle switches in the notification shade. The settings app reveals more cusomisations to the OS. First up is HotKnot, which is MediaTek’s answer to NFC transfer. Of course this only works if the other phone supports HotKnot as well. Gesture Play lets you open apps by tracing letters on the screen, even when it’s off. Smart iSense is a gesture-based implementation which does things such as automatically answering a call when you lift the phone to your ear, or sifting through your images when you swipe your hand over the screen – essentially everything you’ve seen in Samsung’s offerings in the past.
The interface is quick with no discernible lag creeping in. The screen is responsive but there are times when it intermittently fails to register touches, which we noticed happened while trying to capture a shot.
Coming to some performance numbers, we got 39,879 points in AnTuTu and 17,792 in Quadrant, which are both good. Graphics performance was pretty good as well for a mid-range phone, as 3DMark Ice Storm Extreme gave us 5,842 points while GFXBench gave us 22fps. Overall, the Icon packs in enough horsepower for most 3D games and apps.

The video and audio player plays most popular formats well enough. Since the display is very reflective, watching videos in the daytime can be a challenge. Even with Full HD videos and games, the phone only got a bit warm but never uncomfortably hot. High-bitrate videos and taxing games such as Angry Birds 2 and Rayman Jungle Run played without a hitch. The volume from the speaker is also quite good for a mono speaker.
(Click to see full size)

We have an 8-megapixel snapper up front and a 13-megapixel module around the back. The latter manages to capture pictures that look decent when viewed on the phone, but zooming in reveals another story. Landscape shots lack detail and sharpness, while colours seem noticeably oversaturated in macros. Night shots aren’t too great either as there’s a lot of noise which creeps into the scene. The camera is simply unable to focus on a subject very well in the dark, even with the flash.

You get a few scene modes like Face Beauty, PIP (which uses the front camera as well), HDR, Filters and Fix Me. The latter lets you adjust the contrast, brightness and ISO settings manually, however, the implementation could have been a lot simpler and the sliders don’t change orientation to landscape mode, which is inconvenient.
Coming to one of the highlights of the phone, the 3,500mAh battery will easily get you through an entire day and maybe a bit more if you activate the power saver modes. In our video loop test, we clocked a battery life of 10 hours and 12 minutes, which is good, but we expected more considering it’s only a 720p display.

The Panasonic Eluga Icon is good budget 4G option with pleasing aesthetics and solid build quality. There’s isn’t anything in particular that really stands out apart from this, though. The price also could have been a little lower considering there are better options with similar features already in the market. Other misses are the fact that it comes with KitKat, and rather than sticking with the stock interface, they’ve gone ahead and overhauled it a bit too much for our liking.
Panasonic Eluga Icon in pictures
Panasonic Eluga Icon Panasonic Eluga IconRs. 8,882
Battery life
Value for money
Good aesthetics
4G compatible in India
Strong performance
Sub-par camera performance
Older version of Android
Read detailed Panasonic Eluga Icon review
Panasonic Eluga Icon (Gold)
Rs. 8,882
Panasonic Eluga Icon (Slate, 16GB) – OFFER
Rs. 8,991
Panasonic Eluga Icon (Slate, 16GB) –
Rs. 9,989
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Tags: Android, Eluga Icon, Panasonic, Panasonic Eluga Icon, Panasonic Eluga Icon 4G, Panasonic Eluga Icon Review, Panasonic Eluga Icon features, Panasonic Eluga Icon performance, Panasonic Eluga Icon price, Panasonic Eluga Icon price in India, Panasonic Eluga Icon specifications, mobile, review, smartphones


Barack Obama Hails Prince As ‘innovative Icon’

Barack Obama Hails Prince As 'Creative Icon'

Barack Obama final 12 months invited Prince, at the side of Stevie marvel, to carry out a live performance for buddies at the White house, which generated a degree of controversy because theoccasion turned into indexed as personal.
WASHINGTON, u.s.a.: US President Barack Obama mourned Prince as one of the most proficient artists of his time after the pop legend’s sudden demise on Thursday.

today the world lost a innovative icon,” Obama stated in a announcement, including: “Few artists havestimulated the sound and trajectory of famous track more highly, or touched quite so many people with their talent.”

“As one of the maximum talented and prolific musicians of our time, Prince did it all. Funk. R&B. Rock and roll. He become a virtuoso instrumentalist, a great bandleader, and an electrifying performer,” he said.

Obama closing yr invited Prince, along side Stevie surprise, to carry out a live performance for pals on the White house, which generated a degree of controversy because the event turned into listed as non-public.

Prince changed into famously reclusive however has from time to time taken up politics, last 12 monthswriting the music “Baltimore” in support of African-American victims of perceived police brutality.

Samsung tools healthy 2, Icon X Earbuds launch expected at Thursday event

Samsung Gear Fit 2, Icon X Earbuds Launch Expected at Thursday Event

Samsung equipment match 2 is anticipated to be unveiled at Samsung’s event.
The IconX Bluetooth earbuds also predicted.
Diplo will perform at the occasion.
Samsung is sending out invitations for an occasion on June 2 in big apple. at the same time as it is notclean what the employer appears to announce, we assume the equipment fit 2 and IconX earbuds to be unveiled.

The occasion will begin at 5pm EDT (2.30am IST) where the click is invited to “enjoy how Samsung’sdevices paintings together to create a Galaxy of possibility.” The tools match 2 and the Icon X earbudshave been in short spotted on the enterprise‘s S fitness internet site in advance in can also, fuelling ancoming near near launch. because it is not as Unpacked occasion, the release of any smartphones is not likelythough a few reports speculate the Galaxy word 6 release.

Performances at tech events have end up a norm now, and this one is no exception. Sasmung has showeda overall performance with the aid of Diplo, and ‘another surprise guest‘. The gear healthy 2 isanticipated to be the successor of the tools fit that became launched in 2014.

The equipment fit 2 has been subjected to numerous leaks recently, and it is predicted to game a curved Amoled show with 216×432 pixels decision, and twinmiddle camera paired with 512MB of RAM. it’ll besurrounded with rubber bands, and be to be had in various coloration alternatives. it’s far stated to helpGPS, and be dust and waterproof (IP68 score) as well.

As mentioned earlier, Samsung is also expected to release the contactbased totally Bluetooth earbudsgear IconX at the occasion. these earphones might also offer 4GB of internal reminiscence effectivelychanging the tune player, and will also be dirt and water-proof. as with any leaks, all the statisticshave to be excited by a pinch of salt till the legit unveil.

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Tags: Android, Bluetooth Headphones, tools fit, gear fit 2, IconX earbuds, Mobiles, Samsung, Wearables