In a noble gesture, MG (Morris Garages) Motor India is contributing towards girl child education using the proceeds from the sales of MG Hector, which was launched in India on June 27 for an introductory price of Rs 12.18 (ex-showroom, India).
Partnering Iimpact NGO, which is engaged in providing quality education to young girls through its learning centres in remote villages across the country, MG Motor India is making donations to facilitate a month’s education of a girl child.
The carmaker has adopted and will be supporting 30 learning centres, to begin with. It plans to increase the number “substantially” every year as the scale of its operation grows.
“As responsible corporate citizens, MG India and Iimpact share a common vision of supporting, providing access to women to support themselves and transform their lives and the community around them. Educating and empowering the girl child is amongst the most impactful ways of doing so. With Iimpact, the focus is on girls hailing from underprivileged backgrounds, as they work towards creating a better future for themselves. The initiative also enables owners of MG vehicles to contribute to and support a critical cause and become MGChangemakers,” MG Motor India President and Managing Director Rajeev Chaba.
“We share a common vision with MG India, an organization which is focused on gender diversity as a core principle. Our aim is to provide access to quality education to the girl child, particularly in areas lagging in basic social services and economic development. Regional inequalities are compounded by historical social inequalities, particularly for the girl child. Our program seeks to bring about social change through education. We are grateful for this partnership which will help address issues in these specific areas,” Iimpact Executive Director Rema Harish said.
MG Motor India’s maiden offering Hector is available in the price range of Rs 12.18 (ex-showroom, India)-Rs 16.88 lakh (ex-showroom, India). It competes against the likes of Tata Harrier, Jeep Compass, Mahindra XUV500 and Hyundai Creta.
Presently, MG Hector is available with BSIV (BS4) compliant petrol as well as diesel engine options. A 1.5-litre turbocharged intercooled petrol engine produces 143 PS and 250 Nm of torque. It gets a 6-speed manual gearbox as well as a 6-speed DCT. The gasoline option is available with hybrid technology as well. Also, there is a 2.0-litre turbocharged diesel motor that makes 170 PS and 350 Nm of torque. Only a 6-speed manual gearbox is on offer with the hybrid and diesel variants. The company will reportedly make transition to BSVI (BS6) engines from January 2019.
The bookings for MG Hector had commenced on June 4. The company had received over 10,000 bookings for the premium SUV in a little over three weeks. Currently, there is a waiting period of up to seven months on select variants of the SUV.