Facebook’s New Insights Shares Demographics, Purchase History, More

Whether you’re buying ads or doing sponsored posts on Facebook, a new version of insights claims to provide a better idea of the audience you are targeting. The new Facebook Audience

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Facebook Shares Interesting Insights on Consumer Mobile Buying Habits

In the last couple of years, the number of shoppers using mobile devices to make purchases during the holiday season has increased rapidly. If Facebook is to be believed, it

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Sameer Patel of Kahuna: Modern Mobile Marketing Provides Realtime Link between Insights and Interaction

Mobile marketing is much more than optimizing emails to look good on smartphones. The kind of data consumers provide just by using their mobile phones in the normal course of

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10 Digital Data Trends and Insights Books

Have you noticed how integral digital elements have become in our lives? Whether we love it or hate it, we are living in a digital economy, interacting with digital devices,

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