How to Determine Mobile App ROI for Small Businesses

If you have a small business, then you could potentially be going through the difficult process of deciding whether or not to endure the trouble and expense of creating a mobile

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Here’s What Customers Want Your Mobile App to Do (Infographic)

Dear Small Business Trends, All right already, I get it. 2016 is the year that small businesses must develop mobile apps and going mobile is more important and affordable than

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Going Mobile: Does Your Small Business Need an App?

Mobile is the new digital frontier for any business looking to succeed. With more smartphones than people in the United States, and a greater percentage of your customers searching for

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What the Heck is an “App”?

0Recently I spoke at an event and used the word “app” in my remarks.  Afterward, someone approached me and said,  “I enjoyed your talk … but, can you please explain,

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