Freedom 251 Maker Ringing Bells Introduces Loyalty Card Programme

Noida-based Ringing Bells that introduced the world’s cheapest smartphone Freedom 251 on Tuesday launched a loyalty card programme for its products on its first anniversary.

With silver, gold and platinum loyalty cards, customers will get discounts on purchase of every Ringing Bells product, along with a Freedom 251 smartphone as free gift.

“The loyalty cards will be valid for one year and customers will get 5 percent, 10 percent and 15 percent discount on buying Ringing Bells products with cards on denomination of Rs. 500, Rs. 1,000, and Rs. 2,000,” the company said in a statement on Tuesday.

“The silver and gold cards are entitled to one free unit of Freedom 251 and the platinum card is entitled to two free units of Freedom 251,” the company added.

The booking for the loyalty cards will begin on its website from Thursday.

In the meanwhile, yet another unknown company has come forth to announce the launch of a budget smartphone at an incredible price – Rs. 501. Called the ChampOne C1, the smartphone actually features a price of Rs. 7,999, but the Jodhpur-based firm behind the device is selling it at Rs. 501 in its first flash sale on Friday. The smartphone’s highlight feature at the price is the inclusion of a fingerprint sensor.

The ChampOne C1 runs on Android 5.1 Lollipop and supports dual-SIM. It features a 5-inch HD (720×1280 pixels) IPS display, and is powered by a 1.3GHz MediaTek MT6735 quad-core processor with 2GB RAM. It offers 16GB of inbuilt storage. Optics include an 8-megapixel back camera, and a 5-megapixel front snapper. There’s a 2500mAh battery packed inside, and connectivity options include 4G LTE support. It will be made available in White, Silver, and Gold colour options.

Written with inputs from IANS