Tag: marketing

The Impact of Real Buyer Insights on Product Management and Marketing Decisions

The Impact of Real Buyer Insights on Product Management and Marketing Decisions

If we have data, let’s look at data. If all we have are opinions, let’s go with mine. – Jim Barksdale, former CEO of Netscape Who or what is dri ...
The balancing act between numbers (data) and creative efforts while marketing

The balancing act between numbers (data) and creative efforts while marketing

If you want your business to succeed, you have to be a master of numbers as well as creative ideas. Whether you’re a big-idea person or a number-crunc ...
E-Scan offers digital marketing insights

E-Scan offers digital marketing insights

The Credit Union National Association recently released the 2017-2018 Environmental Scan. The E-Scan offers insights in 10 primary areas affecting ...
Improve Your Marketing Communications With Insights From Neuromarketing

Improve Your Marketing Communications With Insights From Neuromarketing

Would you like to significantly improve the effectiveness of your marketing communications? Of course, you would... We all would. If you were t ...